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Welcome to Now City!

Our green neighborhoods are coming to your town.  Healthier, happier, and funner! We can’t wait for YOU to join us here.

Want to join us?

Our values

“Beliefs divide us. Values unite us.” ― Jeff Rasley

These values guide us at our company and also provide a framework for how we can live together happily as neighbors in Now City Neighborhoods. Or anywhere.

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Cultivate Diversity

Because it’s the right thing to do but also because it has huge returns on investment for all of us! Science and research show us that diverse communities of people (and other lifeforms) are healthier, more resilient, more vibrant, and tend to live in a state of dynamic equilibrium.

Empower Imagination

Because it’s literally how we learn and grow and solve problems. We need our imaginations working at full steam to imagine how to get from where we are to where we want to be. We believe we can really move the needle if we lean into this value as we design the spaces, places, systems & solutions that we live with everyday.

Build Trust

Because trust is essential to living and working together. Transparency, even though it can make us feel vulnerable or uncomfortable, makes trust easier, faster, deeper, and longer lasting.

Begin Regeneration

Because regenerative is better than sustainable. Because sustaining wasteful processes and behaviors isn’t going to work. Because we need to make things and do things that make our communities and the natural world we depend on better, not worse. 

Easy green living

Our mission is to make it easier for you to live your best life and do your best work in a way that’s good for people and planet. Resilient and regenerative.

  • Green energy production and storage
  • Better recycling + compost
  • “Zero waste” retail
  • Regenerative and vertical farming
  • Smart water & waste systems

We are better together

Community + fun

Membership access to amenities is available to the larger community so you have the choice to opt out and still enjoy a vibrant community.

  • Co-working, co-making, co-learning
  • Farmers markets
  • Rooftop recreation
  • Pet amenities
  • Gyms, pools, sports facilities
  • Climbing walls and slides!

Redefining home. Together.

Live your way. Now City neighborhoods are designed to support you as you grow and things change.

  • Coliving + standard units
  • Flexible floorplans + moveable walls
  • Easy move in/move out/transfer
  • Gain equity while renting
  • Local economy + remote work
  • Community management
  • Participate in designing your neighborhood
Connect With Us

“Things are only impossible until they are not.”

- Jean-Luc Picard

Who We Are

We are designers and solutionists who care deeply about people and ecosystems. We see a bright future where humanity has figured out how to live well without destroying our home world.

We want you to help us build that future for all of us.

Our HQ is in Santa Cruz, California but our growing team is wherever they need to be.

We are raising money and looking for people who want to tackle big exciting problems and make a difference.  

We need advisors, teammates, and interns with experience and/or passion in AEC (architecture, engineering, construction) real estate development, urban planning, software development, IOT, fintech, health tech, proptech, community design, urban agriculture, and more. Drop us a line!

WHO WE ARE

We are designers and solutionists who care deeply about people and ecosystems. We see a bright future where humanity has figured out how to live well without destroying our home world.

We want you to help us build that future for all of us.

Our HQ is in Santa Cruz, California but our growing team is wherever they need to be.

We are raising money and looking for people who want to tackle big exciting problems and make a difference.  

We need advisors, teammates, and interns with experience and/or passion in AEC (architecture, engineering, construction) real estate development, urban planning, software development, IOT, fintech, health tech, proptech, community design, urban agriculture, and more. Drop us a line!

Connect With Us

“Things are only impossible until they are not.”

- Jean-Luc Picard

Now City Inc.

101 Cooper St Santa Cruz, CA 95060

(831) 222-0089

Design Guidelines

Contact Us